Heather Whiteman was identified as a Top 20 Overall Influencer in People Analytics in the 2025 People Analytics Census. She is a seasoned People Analytics professional with extensive experience in data, analytics, HR, talent management, technology, and leadership roles. She is a respected educator and advisor. She has taught People Analytics courses at 8 universities across 5 different countries. She is passionate about empowering individuals with the skills and knowledge to succeed in the evolving world of work. This career advice book was made with the intent to help more amazing individuals discover their passion and purpose in people analytics. Profits from the sale of this book will be donated to the Society for People Analytics.